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How To Open An Air Conditioning Installation Company In Vehicles

Air Conditioning Installation Company In Vehicles


The importance of the installation of air conditioning in vehicles is in the fact that the vehicle will be more valued with this added value, in addition to providing greater comfort and safety when driving.

The air conditioning in vehicles is a very popular product because once installed, the car windows will always closed, helping in the following ways:

·         Security against theft,
  • ·         The pure air inside the vehicle, i.e. the air away from external pollution,
  • ·         The possibility of adjusting the internal temperature of the vehicle
  • ·         It reduces the noises coming from the environment,
  • ·         Increased visibility even on rainy days, as air conditioning prevents the windows from getting foggy.


Market For Installation Of Air Conditioning In Vehicles

The market for installation of vehicle air conditioning is driven by the need for consumers to install a product that is original from the factory, i.e. a product that does not damage the vehicle and does not provide noise or accidents caused by a short circuit.

So, in order to compete in the vehicle air conditioning installation market, it is necessary to have a quality product and a first-class service, without forgetting the after-sales service.

Location Of The Vehicle Air Conditioning Installation Company

The companies installation of air conditioning in vehicles can be located in places such as workshops sector, a sector that there are other businesses that cater to automotive products and services.

Before installing, it is necessary to perform previous research with the help of secondary data extracted from sources such as IBGE, IPEA and other research bodies.

From the secondary data it is possible to have an idea of the number of other air conditioning installation companies in existing vehicles in the same place and also the potential consumer of the region, that is, the surveys allow to see if the number of vehicles is large, if it is existing population per capita income that allows the purchase of vehicles and accessories, what is the next competition and what the competition offers in services and products.

So, before choosing a location and until what products and services offer, search.

Competition Of The Air Conditioning Installation In Vehicles

Many automakers already install air conditioning in vehicles in at least 50% of the existing fleet, and this number is increasing since the differential of the automakers resides exactly in the possibility of offering vehicles that already come with air conditioning.

The volume of vehicles with air conditioning coming from the factory is a weak point for the field of installation of air conditioning in vehicles, causing the installation companies to have an intense market risk due to the volume of commercialization of their services.

Therefore, the biggest competitors for the installation of air conditioning in vehicles are automobile assemblers, in addition, of course, in the background, other air conditioning systems in the same region.

For this, the solution found is in the diversification of the services offered. It is necessary that the companies of installation of air conditioning in vehicles offer other services like cleaning, maintenance of air conditioning and even the offering of other products. These measures will make it possible to maintain revenue gains despite competition.

Services Offered In The Vehicle Air Conditioning Installation Company

As we said above, it is necessary that the companies of installation of air conditioning in vehicles diversify their products and services also offering cleaning, maintenance of air conditioning, installation of other products, like products of sound and video systems for vehicles and others.

All initiatives to diversify the offer of products will have. As a result to dribble the competition and add value to the company.

Strategic Factor In The Installation Of Air Conditioning In Vehicles

Reviewing the strategic measures in the face of the weaknesses of the companies of installation of air conditioning in vehicles , it has been that to overcome the competition it is necessary to offer complementary services like cleaning and maintenance and besides the product air conditioning also offer after sales services as guarantee extended maintenance (if necessary), delivery and products as sound and video products.

Other strategies used may be leadership for costs and low prices, leadership for differentiation and others.

The air conditioner does not have a specific life cycle. Therefore, its durability will depend on the conservation and maintenance of the product.

It came out in the 60's and was considered a luxury item, but currently, this article is quite popular and the cost of installation is low. The product works as follows: it is a simple refrigeration cycle with connections, hoses, thermostat and air distributor.

The operation of the air conditioner consists of a process in which the air is treated to simultaneously control the temperature, as well as the unity and purity of the air.

The Importance Of The Product In The Installation Of Air Conditioning In Vehicles

The success of air conditioning installation companies in vehicles has a direct connection with the product air conditioning, so the product must be original factory, meet customer needs and have quality.

A quality product will be the first marketing initiative for the company air-conditioning installation in vehicles and also the first competitive initiative.

Structure Of The Vehicle Air Conditioning Installation Company

In order to set up the air conditioning installation in vehicles, a space of at least 120 m² will be needed, with a division of departments according to the activities carried out.

The workplace should be clean, structured with departments for attendance and presentation of air conditioning, space for product maintenance with laboratory, warehouse and separation of products, bathroom and canopy for employees and still office.

Company Personnel Of Installation Of Air Conditioning In Vehicles

The air conditioning installation companies in vehicles will need a number of employees that will depend on the structure of the same and also the structure and volume of service.

For a startup, a number equal to at least three technicians will be required for installation, cleaning and product repair activities. The staff will be composed of a manager and an attendant.

For greater efficiency of the operational and service activities, employees must have skills such as dynamism, sales and negotiation skills, teamwork and commitment to the company's growth.

Investments In The Company Of Installation Of Air Conditioning In Vehicles

The investment will depend on the need for reforms of the venture and the composition of the complete structure with the store for service, space for cleaning and maintenance of products, warehouse and still office.


The vehicle air conditioning installation company will also invest in repair equipment such as pliers of various functionalities, multi-function keys, benches, chairs, tables, shelves and vehicles. For the assembly of the office, it is necessary to invest in furniture, computer, telephone and fax, printer and software for financial management and control and also for activities of Personnel Department of the company of installation of air conditioning in vehicles.
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